Friday, October 3, 2008

Zevia Cola

ZEVIA is the world's only all natural sugar free alternative to diet soda. No artificiazl anything, this is about the healthiest you could possibly get to drinking water - maybe even healthier than water. This stuff is sweetened by an extract of Stevia, the sweetleaf herb, a relative of the sunflower.

Also, Zevia is a small time operation, not here to compete with PepsicCo and Coca-Cola. That means this family-run, pacific northwestcompany can choose to use all-recycled aluminum cans.. This drink also does not cause tooth decay, is certified Kosher and has a low glycemic index.

The can is nice, albeit a bit gofy. Big fonts and very simple design - the look of a "natural" drink that looks like something between Blue Sky Soda and a little Mom and Pop product sold to super-specialty stores ( which is what this is). While I am not sure how it would fare next to cans of real soda, this would look right at home surrounded by bars of glyceryn soap, little jars of hand-filled tea tree oil and Soy milk cartons.They do a good job providing the consumer with stevia facts, a caffeine count, and all the right company info.

There is only 45 mg of caffeine in here, which is more than you would find in a Diet Pepsi or Coke, but about on par with a Coke Zero. So it has enough caffeine that you dont want to feed it to your kids ( who tried the other flavors they went with varying degrees of indifference), but not enough that you would get a buzz, unless you planned on knocking back 3 or 4 of them.

But my biggest problem with this stuff is the taste.
You cant really do much complaining about the flavor- because it is barely there. What you can taste from teh cola flavored water is mostly ungood.

Its not that I have big ugly burned-out-from-too-much-high-fructose-corn-syrup taste buds either. But I do like the flavor of Diet coke and Diet Pepsi - so just to be sure I was not biased I shopped it to my fellow workers ( guinea pigs) at the office. Most of the office thought it tasted weak and poor - like mixing a Whole Foods brand cola with club soda. The all-natural-superveg people here thought it tasted like slghtly sour water, and even the guy who has a bottle of stevia on his desk has for his morning coffee thought this drink sucked.

I completely agree with metavitae.com which wrote about Zevia:

It really does taste like the stuff that came from old health food stores. -And by that, I mean it tastes like it’s made for sickly post-hippies who’ve burned out their tastebuds & nostril hairs freebasing spirulina sometime back in the 60’s.

1 comments:

  1. Thank you for reviewing ZEVIA®, Nature’s Answer to Diet Soda. We created ZEVIA® because there was no choice for a cola lover who wants something natural, that also tastes great. I’m pleased most everybody who tries ZEVIA® agrees that it tastes as good as, or better than, Diet Coke or Diet Pepsi. The few who didn’t like it as much asked for more flavor.

    In September, we added a bit of flavor to ZEVIA® cola, and we’ve had extremely positive feedback from everybody who has tasted it. I’d like to send you a sample with the latest improvement. Please email me at dnewman@zevia.com with your address.
    ReplyDelete