Hansens has put out another barely promoted energy drink- in their never ending quest to monopolize the shelves at the grocery store. This worthless drink is not worth the money, and certainly not worth a whole lot of space for review. This is a cheap quick one-off for the company behind Lost, Monster, Hansens Pro Energy and about a thousand other energy drinks. It will suffice to say that this is a half assed attempt to take on Red Bull by association, but does no t provide energy, flavor or originality - not even taking the step to make this drink red. The Diet is the key word here - and for not even being a budget drink this one is destined to sit on the dusty shelves of the grocery store until it finally stops being manufactured.
Taste:6
I expected that because this drink is directly going after Red Bull, for this to taste like the diet version. However this tasted like a berry version of it, and while not poor, not particularly flavorful either. The drink is lightly carbonated, and is supposed to be a berry flavor, but instead is sour and artificial tasting. This is not a flavor you can not find in a thousand energy drinks.
Buzz:2
What is the point of releasing an energy drink with only 53mg of caffeine? I can understand if you are a caffeinated tea or another drink where the energy is not top priority - but this is an energy drink in a 8oz can, directly trying to compete with Red Bull. Without even providing a usual amount of caffeine there really is no point.l There is the other energy drink mix ingredients in here, the B vitamins annd l-carnitine, grape skin extract, Vitamin C, glucuronolactone, and inositol, but without the caffeine it will be a poor energy drink and a worthless clone.
Packaging:2
Badly printed labels that were all smudged in processing, not listing a website, and not bothering to list the weak caffeine content , not to mention poor naming and horrible font choices put this squarely in the scrap pile - not even a drink can worth collecting. Really, Hansen could have given this another couple hours of design work.
Packaging:
Website: 0
Not around anymore - or could not be found
Tuesday, May 20, 2008
Hansen's Diet Red
Subscribe to:
Post Comments (Atom)
Thankfully, you can still purchase this drink on the hansensenergypro.com website.
ReplyDeleteI certainly understand what you are saying in regards to the flavor. I had this drink only once about six years ago, and it was a raunchy one.
But to be honest, because I am usually fond of bitter, strong, even harsh tasting things, and I was drinking Diet Red during a really good day of my teenage-hood, this beverage is one of the things that made up very fond memories on a very good day. The taste and smell makes me associate with same endorphins of that day and essentially, helps me re-live the 'feel good'. I would definately buy a case to re-access those old feelings.
All that might seem a little weird, but I doubt that I'm the only one who has unintentionally developed good 'taste memories'. So, with that said, I can't wait to have this drink again.